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Creating a Renovation and Re-design
Lynn Clements
Virginia Aquarium & Marine Science Center
Peter Soilogub
Cambridge Seven Associates
12/7/2010
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12/7/2010
Windows to the World
Capital Campaign
•Amount raised from the private sector: $11,510,218
•Amount provided by City of Virginia Beach: $14,379,182
•Amount provided by Commonwealth of Virginia: $ 2,000,000
Total Capital Campaign:
Total donors: 1300
$27,889,400
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12/7/2010
Restless Planet Highlights
Revenue & Attendance:
July and August were the highest and second highest earned revenue months ever!
The First Full Year of Operations since Rest/ess P/anetopened:
•Earned Revenues of $7,245,092!
ThaYs $1,815,847 (33%) more than the same period last year
•Attendance of 649,360!
ThaYs 8.9% above the same period last year!
Record Breaking Aquarium Attendance for the Months of:
•November 2009 - 34,502
•December 2009 - 33,216
•]anuary 2010 - 30,847
Museums Stores
• 7une 2010 - Highest June revenue in Aquarium history -$167,048
(This is a 10.5% increase over the previous ]une record which occurred in June 2007 -$151,178)
• July 2010 - Highest 7uly revenue in Aquarium history and the highest
month ever! - $230,054
(This is a 19% increase over the previous July record which occurred in July 2004 -$193,003)
• August 2010 - Highest August revenue in Aquarium history -$229,061
(This is a 22% increase over the previous August record which occurred in August 2004 -
$188,085)
• September 2010 - Highest September revenue in Aquarium history -$86,022
(This is a 12% increase over the previous September record which occurred in September 2009 -
$76,741)
12/7/2010
Memberships & Public Relations
•Membership Revenues reached a record $657,764!
That's a 71% increase ($273,179) since RestlessP/anetopened!
•Member<.;hips have increased from 4,900 to 8,200 households - a 60%
increase!
•Collected $524,919 in Admissions Taxes!
That's a 25% increase ($128,843) since RP Opened!
•The Rest/ess P/anetopening received more than $1 million in media
coverage including Canadian publications and a WashingtonPost.com
article worth $190,645 in media value!
What's Next
Aquarium & Owl Creek District Plan
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